LTA Agrees Official Partnership With Quorn

The Lawn Tennis Association (LTA) has agreed an official partnership with meat-free food brand Quorn which will see them become the title sponsor of a new national family tennis tournament. 

The competition aims to give fathers, mothers, sons and daughters the chance to compete as a family in an informal, fun environment. The partnership will be enhanced through a range of rights across the five ATP and WTA tournaments that the LTA stages annually. 

Commenting on the partnership, Quorn Marketing Director, Peter Harrison said: “We’re proud to announce the partnership between the LTA and Quorn, encouraging more families to play tennis more often and to eat healthy food to complement their active lifestyle.”   

James Mercer, LTA Commercial Director added: “We are thrilled that Quorn is joining LTA’s family of sponsors. Quorn have strong healthy lifestyle brand values and developing recreational tennis competition is an important focus for the LTA to move the sport forwards. It is great to have a powerhouse brand like Quorn supporting us in our aim to get more people playing tennis, more often.”