Sail Training International Appoints Capitalize

Sail Training International, the global charity that creates sailing experiences to educate young people has appointed Capitalize – The BrandFan® Agency to help launch a sponsorship procurement programme to help empower more people around the world.   

Sail Training International has a focus on the development and education of young people and for over 50 years has created sail training experiences to inspire self-confidence, instil a teamwork ethic and encourage personal responsibility in participants.

The charity works alongside the world's sail training Tall Ships, national sail training organisations and host ports to impact positively on the lives of over 7,000 young people a year, regardless of nationality, culture, religion, gender or social background. 

Capitalize will advise Sail Training International on its rights packages and devise a global commercial procurement strategy. The agency has a heritage in both sailing and the third sector, with clients ranging from Puma Ocean Racing and the Alpari World Match Racing Tour to Skandia Team GBR and leading youth sports and disability charity, The Lord’s Taverners.