Sandra Greer Joins Repucom International From IFM Sports Marketing Surveys

Sandra Greer has recently joined Repucom International as General Manager UK & Ireland from IFM Sports Marketing Surveys where she had been Head of Research and Consultancy. Sandra will be responsible for strengthening the range of services offered by the company in terms of market research, insight and consultancy.
 “Sandra has a wealth of experience within the sports and sponsorship industry, working particularly with sponsors but also with rights holders. We are happy to have her on board”, underlines Danny Townsend, President EMEA & South Asia. “Sandra will support us in the further development of evaluation models to measure sponsors’ return on investment, as well as helping to develop strategic plans.”
Sandra will be based in Repucom’s London office but is also able to draw upon the resources of the company’s strategic partner, SPORT+MARKT. She will initially work on updating systems and processes within the fast-growing media evaluation sector of the business and also develop market research and consultancy potential for the business in sport and non-sport areas.