Right Formula

With an understanding of your business needs, Right Formula is able to use industry experience to identify and strategically develop the optimum partnership for a brand.

They provide a broad spectrum of consultancy services, from one-off projects, to advising on appropriate partnerships to setting the strategy to deliver a full-service sponsorship solution. Most typically Right Formula collaborate with brands to create a strategic roadmap to ensure the programme delivers across its full term.

Using our comprehensive network of contacts, they can facilitate relevant introductions and work closely with all parties throughout the negotiation stage. They use our knowledge of the sport to ensure that brands pursue the right sponsorships, at the right price and derive the best possible return on investment.