Sponsorship in the News

ESA Elects Five Board Members

The European Sponsorship Association (ESA)has elected five board members: Toby Hester (Sponsorship Coach) and Jackie Fast (Slingshot Sponsorship) were re-elected, while Matthew Leopold (British Gas), Matt Stevenson (EE) and Sophie Morris (...

JMI Guides NTT Communications Into Formula One With McLaren-Honda

NTT Communications, the ICT solutions and international communications business within the NTT Group headquartered in Japan, has become Technology Partner to the British Formula 1 team McLaren-Honda under the multi-year agreement negotiated by...

Ray-Ban Sponsors SF16-H Formula One Cars

Ferrari and the Luxottica Group have signed a sponsorship agreement based on which the Ray-Ban brand will appear on the SF16-H Formula One cars, starting from the next Formula One race, the British Grand Prix in Silverstone.

Sergio...

Nike Renews Partnership With LaLiga For New Season

Nike has renewed its partnership as global sponsor of LaLiga. Javier Tebas, President of LaLiga said that the symbiosis between both brands “Is going to help both of us be more competitive”.

Albert Baronet, Nike´s...

Fitness Brand Matrix Partners With Wasps

RFU team Wasps has gone into partnership with commercial fitness brand Matrix as its Official Gym Equipment Supplier.

Matrix will supply a range of advanced technological fitness equipment, including CV equipment with live...