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Sponsorship in the News
Lloyds TSB Sponsors Scottish Schools Football
Former Scotland and schoolboys international Gordon Strachan has given his backing to a new two year partnership between Lloyds TSB Scotland and the Scottish Schools’ Football Association.
Strachan, who started his playing career as a...
Fast Track Sailing Wins Liverpool Boat Show 2011 Activity
Liverpool Boat Show 2011 has brought in Fast Track Sailing, the sports and marine specialist agency, to work alongside Liverpool based PR agency Paver Smith (who will be looking after national and regional PR) supporting communications activities...
Sport England Launches Targeting Tool
Sport England has developed a new online tool which it hopes will help sports organisations boost the number of people playing sport. The interactive and free to use tool, Sports Market Segments, will help them to know more about their potential...
Betfred Extends Deal With Wembley Stadium
Independent bookmaker Betfred has extended its status as the Official Betting Supplier to Wembley Stadium for a further four years until 2014.
Betfred will continue operating betting kiosks at the stadium including all FA Cup and England...
Kia Signs As Lead Sponsor of Surrey County Cricket Club
International car manufacturer Kia has signed as lead sponsor of Surrey County Cricket Club and The Oval cricket ground.
The firm, which has signed a five year deal, will have full and exclusive naming rights to the historic ground and...
