Sponsorship in the News

Green Promoted To Creative Director At Octagon

Josh Green has been promoted to Creative Director (EMEI) at Octagon. His new role will see him relocate from Octagon’s Global Headquarters in Norwalk, Connecticut to Octagon’s European Headquarters in London, UK. ...

Friends Life Sponsors Tour of Britain Cycle Race

Friends Life is to sponsor the Tour of Britain cycle race.  Following the success of the inaugural Friends Life Women's Tour, the pensions and retirement specialist has now become the first title sponsor of the Tour of Britain, as well as...

Sports Revolution Attracts New Investment

Sports media and digital marketing agency, Sports Revolution, has attracted new funding from businessman Steve Lansdown. The founder of the financial services firm Hargreaves Lansdown and majority shareholder in Bristol City Football Club and...

England Women’s Cricket Signs Kia Motors As Its First Stand-alone Sponsor

The England and Wales Cricket Board (ECB) has agreed a two-year sponsorship deal with car manufacturer Kia  to be the official car of England women’s cricket.

The deal represents the first ever stand-alone commercial arrangement...

POSI+IV Is Official Energy Drink To 7’s And The City

POSI+IV has signed as official energy drink to the inaugural 7’s and the City at Allianz Park. The deal, brokered by Aurum PMG, will see POSI+IV partner the event, the brainchild of Saracens & England players Matt Stevens & David...