Sponsorship in the News

Under Armour and Tottenham Hotspur Sign Global Partnership

Tottenham Hotspur Football Club and Under Armour, the US-based manufacturer of performance apparel, footwear, and accessories, today announced a global partnership agreement and technical sponsorship. The five-year collaboration is Under Armour...

Virgin Money Sponsors Scottish Chamber Orchestra Fireworks

Following its announcement last month that it is to sponsor the Edinburgh Festival Fringe Society’s ‘Fringe on the High Street’, Virgin Money has signed as title sponsor of the pyrotechnic finale of the Edinburgh International Festival, performed...

Sharp Signs Multi-Media Deal With Eurosport

Sharp has signed a multi-media sponsorship deal with British Eurosport to sponsor the channel’s entire cycling coverage in 2011 and develop an association with live race data from major events.
The six-figure deal gives the consumer...

Spire Heathcare Renews With Scottish Rugby

Scottish Rugby has renewed its relationship with Spire Healthcare after agreeing a second, three-year, six-figure deal. Spire Healthcare’s partnership with Scottish Rugby which began in January 2008 provides player welfare.
Scottish Rugby’s...

BT Launches Search For London 2012 Inspired Storytellers

Double Olympic champion Dame Kelly Holmes and Wenlock, the official London 2012 Olympic mascot, were at Shakespeare’s Globe Theatre yesterday to launch BT’s search for members of the public to become the storytellers of the London 2012 Olympic...