Sponsorship in the News

Irish Sponsorship Market – A Modest 2% Decrease Forecast

Following a six percent decline in the spend on sponsorship rights in Ireland in 2010, a new study released this week by Dublin consultancy Onside Sponsorship is forecasting a more modest two percent decrease in the Irish sponsorship market in...

IWC Schaffhausen To Sponsor Volvo Ocean Race

The Volvo Ocean Race has secured IWC Schaffhausen, the International Watch Company, as race sponsor and Official Timekeeper for the next edition of the Volvo Ocean Race starting in October 2011.

The partnership between IWC Schaffhausen and...

Team 2012 and Visa Europe Partners With News International

Team 2012 Ltd and its presenting partner, Visa Europe, have partnered with the News International Group to help promote Team 2012 and encourage the British public to get behind and support more than 1,200 athletes from 47 Olympic and Paralympic...

Volvo Ocean Race Launches Race Academy

The Volvo Ocean Race has launched a youth initiative which will involve children in each of the host ports. The race will take over 14,000 children worldwide out on the water to “Try Sailing”. For the experienced young sailors of these countries...

Castrol Honda Returns to World Superbike Championship

The latest incarnation of an iconic team has returned to the World Superbike Championship following the launch of the new Castrol Honda team, with the global lubricants brand announcing title sponsorship of Honda’s superbike effort for the...